For the graduation ceremony at St. Lawrence University this year I was asked to create a highlight video. Get as many shots during the ceremony as I could, then take some sound bites and edit something together for facebook, youtube, etc.
I then found a real cool song on artlist.io that I subscribe to for music clearances that was called “One”. The Lyrics are about taking your best shot to being a success but was definitely geared toward a younger audience. I pitched the idea of doing another version to this song for instagram. Luckily the college agreed to give it a go!
Its an interesting view to see the two different videos done COMPLETELY for two different audiences. First is the more formal/traditional one, then the 1 minute version that was on instagram.
Plattsburgh has many great eateries and bars now. The downtown scene has exploded with a wide variety of options from Himalayan food to Greek, Mexican and other fine dinning. The place we tend to go to the most though is uptown on Rt 3. The Butcher Block Restaurant! It’s where my bowling league goes every Thursday night before we bowl and also where my wife and I dine often.
Last year they did a major renovation to their bar area and a few years earlier started an outside bar for the summer months. I discussed doing a new video with the management to showcase the new look. We originally discussed doing a simple “virtual tour” with my camera on a gimbal showing a walk through the place. But that wasn’t going to show the “vibe” of the clientele too well. Instead we did a couple nights of filming both inside and out. Showing people having fun, showing the wait staff and some of the food and drink, even some of the live bands as well!
When it came time to edit, I was searching through the music that I have rights to use (copyright cleared) and found this awesome tune that is a mix of big band and EDM dance music! I knew it would fit perfectly with the visuals I had captured. Music always drives my edits and finding the right cut can be tough but when you do….it’s magic!
Check it out below…since the two days I uploaded it directly to facebook it has over 5K views and was shared by almost 80 people. As close to viral as this small region gets! The folks at Butcher Block are thrilled as many have come in saying they saw it.
Short film to test out my new SONY A7III. Sort of a love story to my wife! The early shots represent life without her, sort of stark, lonely, struggling to “get off the ground” (leaf), barely hanging on (blue tarp) but then when she arrived in my life all was “wiped clean” (car wipers) and we’ve never looked back! Shot in 1080p 120fps. I only had crop lenses to use at this point, mostly used a SONY 50mm F1.8 and and SONY 35mm F1.8. Shot with EOSHD ProColor 3 settings and then added a slight film grade with filmconvert. All shot completely handheld, which when slowed down to 120 frames a second looks really smooth.
These are always fun to make! This summer we made three new policy videos for our local movie theater. These run before the movie and are a lighthearted way to remind people to not bring in food, be annoying with your cell phone etc.
My friend and colleague Todd Brunner and his family were again used as “the annoying ones”. I also had many friends, neighbors and some theater employees help to fill out the crowd. Everyone was trying to keep from laughing as Todd and his antics are quite hilarious! The manager has said he has seen real results from the “Dick and Mary” spot we created last year, with fewer people talking on their phones during the movies. That’s always great to hear!
What’s it like to fly through the air at 80 miles an hour off a 120m tower on a pair of skis? It’s something I always wanted to know! The ski jumps in Lake Placid have always dominated the landscape since they were built for the 1980 Winter Olympic Games. I’ve been up to the top a few times covering corporate events up there, but was never fortunate enough to see it being used. The smaller 90m is used year around, but the 120m takes a lot of effort to get up and running and just one 45 degree day can melt the ramp surface. With the warming temperatures of the last decade or so of winter, it hasn’t been open…..until this year!
A friend of mine is a ski jumper and mentioned I should come get some shots of it in use. Luckily the technology of video has come so far so fast that there are now some new tools to show this sport in a way that wasnt possible just a couple years ago.
I just received my new DJI Inspire 1 aerial drone and its the perfect flying platform to get super stable shots! Couple that with the incredible GoPro action cameras and we were in business! I hope you enjoy the video, its the closest many of us will ever want to get to going off a massive ski hump like this!
It’s refreshing when you can work on a commercial that is intended to be “silly”. This commercial was produced by adworkshop. I did the shooting and the editing for it. They had the bear costume shipped in from China! We shot it out of sequence, doing the store shots first when they were less busy in the morning and then the river shot last in case the costume got ruined (which it didnt, but did take a day or two to dry out)! There are several of these, each one has a humorous end tagline after the logo.