Documentary style Real Estate videos
I have been making documentaries for almost 30 years now. In this day and age of shorter and faster, it’s nice to still be able to tell a story with some feeling in it. I’ve been lucky to work with Merrill L. Thomas in Lake Placid NY for a few years now. They believe a good story is as important, if not more so, than how many bathrooms and bedrooms a place has. Here a few of my favorites we have done recently in this style.
Zach Latinville-Inside The Studio
Zach is a friend of mine. He has his own real estate company, The Z Group, but also makes incredible furniture and cutting boards in his garage during his “spare time”. He’s recently been asked by NBC to submit a video for a possible role in an upcoming TV show they are working on. Anyway, I really like doing small “mini-documentaries” on interesting individuals and Zach fit the bill. Shot this on my Sony A7III in about 4 hrs one day while they were getting some group photos done. We then shot over to his very cool garage on a blustery cold winters day to finish up some shots of him making cutting boards for the holidays.
More Real Estate Videos!
I have had the pleasure to work with Merrill L. Thomas Inc. recently doing more real estate videos for some amazing high end properties! Most are edited to music and are done mostly for social media use and promotion. (All of them live on the website for that properties listing too). Some however are more like mini-documentaries, telling the story of the property from a first person perspective. With my documentary background from working at PBS for 11 years, these are right in my swing zone! Below are some examples of both types that I have made with Nick Politi of Merrill Thomas.
If you have a great connection make sure and watch in 4K resolution!
Epic Great Camps in the Adirondacks!
Been having the honor and pleasure of shooting some fantastic camps/homes in the Adirondacks that are for sale. My friend Nick Politi of Merril L. Thomas Inc. asked me to shoot some of them. The first two here were just set to music.
This third one however the owner agreed to be interviewed for a more documentary styled video.
I hope you enjoy them and if you decide to buy one from seeing it here first…I’d be more than happy to come stay and film some more! 🙂
Merrill L. Thomas Inc. – Company video
This is a video I worked on for adworkshop in Lake Placid (an advertising and marketing agency). They did all the concept and producing and directing, I was the videographer and editor. It’s nice to be a part of a team for projects like this one. It allows me to really focus on the shooting, and what is the best way to tell this story visually. I used a variety of cameras on it, my main camera the Canon C100 for the majority of it, but also set up a second camera for the interviews, the Canon 7D DSLR camera. I used the GoPro on a handheld gimble and the Inspire 1 for some aerial shots.
Editing is always a hidden craft, but it’s really driven by finding the right music. I usually piece the narrative together first (on this project from a script supplied by adworkshop), then find the right music to give it energy and convey the mood. That then drives all the edits of the cut away footage or Broll as we call it in the industry.
Check it out! Merrill L. Thomas Inc. is a great company and I am happy to get to know them better working on their video.
Parade of Homes-Real Estate Video
I’ve been working with the Capital Region Builders and Remodelers Association in Albany, NY for a few years now. Mostly producing a TV commercial for them to highlight their PARADE OF HOMES tour each June. Visitors can tour a dozen or so homes over two weekends. This year they wanted me to shoot each home and produce a compilation tour video as well as break out each home/builder for their own separate video. The compilation one is below and I wanted to post it here as a sample of a home/real estate sales video. Nothing shows off a home better then moving video! My very wide angle lens (Tokina 11-16mm F-2.8) was used for the vast majority of this. It just covers more of the spaces in a single shots because it’s so wide! There is some barrel distortion with that wide a lens, but the benefits more then make up for it. Most of this is also shot with my Canon C100. The steadycam shots were done with a a Canon 7D on a Glidecam 200.