An Italian Affair TV Commercial

I do some local commercials for Time Warner cable from time to time.  Usually it’s for the smaller establishments that want to get their message out but on a limited budget.  This commercial for An Italian Affair in Massena, NY is a prime example of that.  The owner Aaron clearly loves everything about his restaurant and wanted to promote it.  I came up with the idea of the tired Mom, just getting home from work, and being met by the kids looking for dinner!  To keep the costs down, I managed to talk my wife into being in it along with my son and his girlfriend.  I also did the voice over for the rest of the commercial!

I utilized my new GoPro Hero 3 camera to get some unique angles.  Its a small, 2×2 inch camera that you see snowboarders using strapped to their helmets as they fly down the mountain.  Here I attached it to the pizza peel as it removes the pizza from the oven and into a box and also on the order the waitress is bringing to a table. 

The food was all shot on a rotating table my Dad built a few years back for me using a chicken rotisserie motor! Food always looks better when it’s rotating.

We wanted to give off the vibe of a fun place to eat with great food.  I think it worked with the help of all the great staff, great food and oh yeah….my understanding family!