This is a commercial I shot and edited for adworkshop. The client was Canton Potsdam Hospital. It was a fun one to work on. I was going to be shooting it and doing the editing. There was some special effects for this one, beyond what we normally do, so I did some test shots in my yard with my son to figure out how to do it. We wanted a jogger to be jogging in slow motion while everyone else was running full speed. At first we thought having him run against a green screen would work, then we could composite him in and then slow down the footage, but then the realities of painting a treadmill chroma key green and how realistic it would look began to sink in! Plus the shot he was to go against would have to moving at his slo mo speed, meaning a dolly or truck shot. To avoid this he needed to be coming directly at the camera.
After some test shots, I figured out that if the camera is stationary, then you can shoot multiple passes and then just mask out certain things (the guy jogging) and it would all look seamless. With the camera locked off on the ground level shot, we had the guy jog towards us, I shot this in overcrank mode (60 FPS instead of the usual 30FPS), so the slo mo would look better/smoother after when played back at 30FPS. Then once he ran by, we positioned the other runners to run on each side of where he was, when it came time to edit, I masked out a box around him and put it over the background runners shot! Since the camera didn’t move, it looked seamless! For the next shot to freeze him, I took a freeze frame, cut out around him (And his shadow!) and put that over the same composition of others running by, again, don’t move the camera and it’ll work! What really sells it is the foreground runners, which I shot over a chromakey on location. Just frame up the chroma key in bright sun, then have some runners run through the shot! The blur is perfect, and all you need to do is composite them on top of the other two layers!
Check it out below!
Check out my Demo Reel for 2012! Its just a collection of some of my work from all areas of what I do. A little bit of everything thrown in with some cool music. If you are thinking of hiring me, this is a good place to start checking out what I do! Then click a category across the top of the page that is more in line of the type of video you are looking for and give me a call to discuss rates. Asking what a video costs is like saying “What does a car cost?” It all depends on the options! Are looking for a KIA, a basic model to get you where you need to go, or do you want a Lamborghini, something very high end that makes people say “Wow!”? Either way, call me and we can discuss it and figure out the best way forward. With over 20 years of doing this, from National TV shows to Weddings, I am confident I can help you get your project started on the right track!
My son and nieces and nephews wanted to make an action movie a few summers ago. We even had a few extra kids from the neighborhood join in. This is what resulted from nearly 2 months of on again, off again shooting (tough to get everyone back together!). It is all in good fun and I hope everyone can see the “violence” is tongue and cheek!
Its a little long, (8 Minutes) but the bloopers during the credits show how challenging this actually was to shoot! Its quite a departure from the usual videos that I post!
Shot in 720 24p with my Sony EX1 and Letus Extreme. Most is overcranked to 60fps for the slo-motion. Color graded with Magic Bullet Looks. Enjoy!